With Garth Ennis and PJ Holden’s The Stringbags, Dead Reckoning Maintains May 20th On-Sale Date and Establishes Comic Store Terms
Dead Reckoning, the graphic novel imprint of Naval Institute Press, will maintain the on-sale date of May 20, 2020 for The Stringbags by Garth Ennis, PJ Holden, and Kelly Fitzpatrick. Considering the current upheaval in the comics distribution pipeline, Dead Reckoning has established comic store terms for those shops that may wish to order direct and advises thatThe Stringbags is also available from Ingram Content Group.
Based on the Royal Navy’s combat squadrons who flew the Fairey Swordfish aircraft during World War II, The Stringbags is a subject Ennis has wanted to write about for years. Because of an extensive partnership effort during May and June 2020 with Wargaming.net and its hit game, World of Warships (whose combined reach is one half billion users worldwide), Dead Reckoning believes that those comic stores operating on an online or curbside basis will receive requests for this book. Robin Noonan, director of sales and marketing, and Jack Russell, sales and marketing manager, are reaching out to comic retailers to inform them of the newly created terms. Shops interested in purchasing The Stringbags or any other Dead Reckoning titles direct are encouraged to contact firstname.lastname@example.org.
“We believe that if ever there was a time when books and the stores who sell them are considered ‘essential services,’ it is now,” says Noonan. She adds, “In their pre-publication reviews, comic and book critics agree The Stringbags story and art are stellar. We think those retailers who want new titles should be able to order this book from us or from Ingram in the timeframe originally promised.”
Dead Reckoning’s warehouse, Books International, remains open. It operates under guidelines set forth by Department of Health and Human Services (HHS), the Centers for Disease Control and Prevention (CDC), the State of Virginia, and local authorities.