Mego Corporation Announces Licensing Agreement with Stan Lee’s POW! Entertainment
Legendary toy creator partners with Stan Lee’s POW! Entertainment to create new action figures straight from the SECRET VAULT of Stan Lee himself!
GREAT NECK, NY – February 4, 2019 – Mego Corporation, the original action figure toy creator, announced today that it has acquired a license to create new action figures from the SECRET VAULT of Stan Lee, an untapped reservoir of creativity. The agreement with Stan Lee’s POW! Entertainment enables Mego Corp. to unveil never-before-seen characters created by Stan Lee and introduce the creations to fans later in 2019, as the newest action figure toys in the Marty Abrams Presents Mego line.
At the time of his passing, the legendary comic book creator had produced characters that have never been released. This led to the agreement as a way to fittingly showcase some of Stan’s greatest unseen creations. Once introduced, the new characters will take the shape of three-dimensional action figure toys developed by Mego Corporation. The return of Mego Corporation in 2018 enables the company to revisit a partnership that initially commenced with Lee in 1971.
“With Stan’s vision, I always told him that I’d follow him anywhere,” says Marty Abrams, co-founder and CEO of Mego Corporation. “It’s with great responsibility that I can carry on his one-of-a-kind creations and reveal the characters that he had envisioned. I have tremendous pride in showcasing the work of a long-time friend. Our nostalgic action figures of Lee’s conceptions will now introduce new memories with more characters originated by Stan.”
Originally founded in 1954, Mego Corporation re-entered the action figure toy industry last year with its iconic characters from Star Trek, DC Comics, I Dream of Jeannie and more across television, music and film. The most recent Joe Namath action figure signifies the 50th anniversary of “Broadway” Joe’s brash guarantee of victory over the heavily favored Baltimore Colts in Super Bowl III.
Abrams, the father of the modern action hero, was recently a special guest at the Hollywood Show in Los Angeles, California, to meet with attendees.
Stan Lee’s POW! Entertainment is a multimedia company founded in 2001 by Stan with his friend and business partner Gill Champion, its president. The company has been and will continue to be the guardian of Stan Lee’s legacy, and is excited to roll out new projects and adventures Stan had been working on.
“Stan Lee’s inspiring legacy leaps into the future. This is another example of things to come from Stan’s POW! Entertainment. We are thrilled to be working with a legendary action figure brand such as Mego Figures,” says Scott D. Williams, CEO of Stan Lee’s POW! Entertainment. “We are set for the future to reveal these new stories and characters to the world in true Stan Lee fashion.”
Stay tuned for the launch announcement of the newly released characters – as the characters will be revealed shortly as part of the Marty Abrams Presents Mego action figure toy line.
Follow Mego Corp. on Facebook and Instagram for more information.
For more information about Mego Corp., visit megofigures.com.
About Mego Corporation
Mego Corporation was originally founded in 1954 and became the first company to make action figures of TV and comics superheroes. Led by Marty Abrams, Chairman of the original Mego Corporation and the father of the modern action hero, the company continues to successfully build on its history as an innovative leader in licensed action figure toys and toy products worldwide. Learn more about the Marty Abrams Presents Mego action figure toy line at megofigures.com.
About Stan Lee’s POW! Entertainment
POW! Entertainment Inc. is a multimedia company founded in 2001 by the iconic comic book creator Stan Lee with his friend and business partner Gill Champion, who is the President today, to create and license intellectual properties for entertainment media, including: feature length films, television, merchandising, branded content and other related ancillary markets as well as exclusively maintain and protect the ownership of his name, likeness, voice, trademarks and publicity rights throughout the world. POW! Entertainment was acquired by Hong Kong-based Camsing International Holding Limited, one of China’s leading brand licensing, entertainment, marketing and promotion companies, in 2017. Under new leadership, another original founder and industry veterans from Marvel and MGM, POW! is working with top writers, artists, animators, filmmakers and actors to extend the legacy of the greatest storyteller of our time.
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For Mego Corporation:
Rubenstein Public Relations