Mego and Hasbro Team Up for Exclusive GI Joe Product Lline

During a special live stream event on Facebook, Mego Corporation and Hasbro have announced that they will be starting a collaboration on a series of 8” action figures based on GI Joe: A Real American Hero. Rewatch the special announcement HERE.

A Hasbro Pulse exclusive two-pack of 8″ GI Joe figures of Snake Eyes and Storm Shadow can be pre-ordered at the link below.

These figures will feature a brand new Mego body with additional articulation, cloth costumes and a tonne of accessories. 

“We are so excited with this collaboration between Mego and Hasbro, two great companies who have so much history together in pioneering the path to today’s action figures”, said Joel Rosenzweig of Mego Corp. “Launching these amazing detailed GI-Joe figures on the eve of the Snake Eyes movie is a testament to the hard work of many people involved who have a strong love for the brand and bringing these figures to our collector’s community”

From the Hasbro Pulse Website

Snake Eyes. Storm Shadow. A rivalry for the ages, born out of the shattered bond between brothers-in-arms. We’ve teamed up with Mego Corporation, creators of a classic action figure style with soft goods costume pieces, to bring these iconic G.I. Joe characters into the fun, retro Mego style for the first time ever… with the same premium details G.I. Joe fans look for.

The initial set includes 2 figures and 14 accessories.

  • Legendary Hasbro characters in a nostalgic, 8-inch-scale Mego style
  • Premium Hasbro attention to detail
  • Detailed helmet sculpt and paint hits honour the OG characters
  • Removeable, premium soft-goods ninja costume pieces with character-inspired detailing
  • Character-inspired weapon and gear accessories
  • Highly poseable for play or display… your way
  • Collectible packaging inspired by classic G.I. Joe card backs

G.I. Joe and all related characters are trademarks of Hasbro.
MC and Marty Abrams Presents Mego are Trademarks of Mego Corporation, Great Neck, NY © 2021 All Rights Reserved

Ages 8 and up CHOKING HAZARD: Small parts. Not suitable for children under 3 years.

About Mego Corporation (Press Release)

Marty Abrams (the father of the modern action figure) has brought his iconic Mego toy brand back! Mego started as a family business in 1954 as an importer of toys from Japan. When Marty was named company president in 1969, he secured the licenses for both DC and Marvel superheroes. Mego took that same successful approach in acquiring the licenses to some of the most popular brands at the time which included Planet of The Apes and Star Trek. The action figure/toy industry would never be the same!

Mego catapulted to unparalleled success at the time with this new strategy of licensed action figures. The “action figure play pattern” – figures, vehicles, and matching play environments, that Marty created, was replicated by every major toy brand at the time and still holds true in today’s marketplace. With the multitude of different characters available, all reasonably priced, Mego was able to truly create the mindset of – “Collect them all!”

The name “Mego” became synonymous with the term “action figure” throughout the 1970s, and into the 1980s. If you grew up during this time, you most certainly remember Mego! To this day, the Mego toy brand is still celebrated and loved by countless fans! Mego is one of those revered brands that has become part of the fabric of Pop Culture as we know it!

In 2018, Marty decided the time was right to bring Mego back! Mego initially relaunched in the fall of that year. Today Mego action figures are now available at every major retailer in the United States and available worldwide! Mego once again has all your favourite characters! Explore our exciting lineup of action figures from every genre imaginable – Superheroes, Horror, Pop Culture, Sci-Fi, and more at! Be sure to also follow us @MegoCorp on all our social media channels!

More information at The Mego Museum (Press Release) is the premier online resource for Mego collectors, with exhaustive galleries, archives, interviews and more. Join the Mego forum to chat with the World’s Greatest Mego Collectors. The Mego Museum is a collector’s resource and Community for all things related to the Mego Toy Corporation.

The site is comprised of exhaustive galleries bursting with information about not only Mego’s fabulous products but insight about the company itself. The Mego library is full of vintage articles, catalogues and interviews with former Mego employees.

Accessory check helps the collector establish whether or not their item is authentic or reproduction. The Going Rate section lets you check a large database of past eBay auctions to see what an item’s value might be.

The Mego Museum also boasts the largest gathering of Mego collectors on the world wide web, the Mego Community is a free message board system that allows you to interact and trade with your fellow collectors.



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