BAD IDEA & TONY FLEECS Unveil The First-Ever CURSED MIRROR Comic Book Cover!

BAD IDEA is proud to introduce the Cursed Mirror Cover—a groundbreaking, first-of-its-kind comic book cover like nothing you’ve ever seen before.

This world-first innovation was designed by superstar Tony Fleecs (STRAY DOGS) and consists of a two-part cover (front + back) that comes to terrifying life only when seen in a mirror.

Yes. A mirror.

Hold your copy of CUL-DE-SAC up and behold:

For issue one, the front cover shows the kids of CUL-DE-SAC running straight toward you in abject fear.

The mirrored back cover—revealed only in reflection—shows the vampiric terror, Jagger, chasing close behind.

Together, they form an interactive story moment that literally doesn’t exist without you and your reflection.

Because no one has ever done this before.
Because it’s not just a comic—it’s a narrative experience.
Because CUL-DE-SAC is a masterpiece and we’re going all out for it.
Because this is BAD IDEA, and we don’t do “just another variant.”
We build cursed artifacts you can take selfies with.

Selfie contest incoming! Get weird with it.

The much-anticipated series marks the long-awaited return to comic books of New York Times bestselling writer and master of the macabre, Mike Carey(LUCIFER, X-MEN), who is combining his powers with groundbreaking fine art illustrator Jonathan Wayshak(SPAWN: VIOLATOR) to deliver a nightmarish new vision for the horror genre.

Nestled in a tucked-away corner of sleepy suburbia, the Kingsley, Herriman and Ortega families seemed like any other close-knit neighbors. So nothing seems amiss when Mrs. Kingsley piles all the neighborhood kids into the family RV for their annual summer camp-out. But in the dark of the woods, she unleashes a grisly, bloodcurdling display, revealing their families’ shocking secret—their parents are vampires and they’re eager to pass on their legacy.

Now the children must choose—to join them and revel in their awesome dark powers or live out their lives as mortals. But when they return home, they confront a gruesome scene—their parents dead on the floor, brutally murdered by an elite squad of vampire hunters. And the hunters? They’re looking to finish the job. Now the kids are on the run, chased by vampire hunters, the police, and even a shadowy cabal of their fellow vampires as they search for answers to unlock the secret of what they really are before their fates are sealed forever.

Perfect for social posts, collector flexing, and scaring yourself at night.

Contact your local comic shop and show them this email to secure this one-of-a-kind, open order cover. But hurry! You must pre-order by Final Order Cutoff, Monday June 30th!