A Brand-New First Customer Pin Redemption Inside!

PLANET DEATH #0, the must-read lead-in to BAD IDEA’s massive sci-fi action blockbuster series, deploys to comic shops around the world in just ONE WEEK, on April 30th! And it’s bringing our new and improved First Customer Pin program with it.

We’ve innovated our now Global Pin Program, so that everyone can take part. First Customer Pins are going digital. And you can secure our very first digital pin by picking up the PLANET DEATH #0 Joe Quesada Wraparound Gatefold Triptych incentive cover at your local comic shop!

For those new to the newsletter, every so often, we’ll announce an opportunity – could be an item, an experience, a live event or some such accoutrement – that is available exclusively via the expenditure of First Customer Pins. These opportunities will be limited, available for very short periods of time and are exclusively for those BAD IDEA-sters who possess a First Customer Pin.

If you choose to procure one of the incredible opportunities, you must forfeit your First Customer Pin.

With our revolutionary new Digital Pin Program we knew our first Digital Pin Redemption Offer had to be just as cutting-edge. We’ve spent countless hours in the BAD IDEA lab designing and prototyping possible redemptions. Edible comics? Impossible to nail down the perfect flavor. Invisible Comics? Been there, done that. A microscopic comic? Ask us again next year.

After weeks of endless testing we were starting to lose hope, but then — a breakthrough.

Today, we’re proud to reveal the fruits of our extensive R&D — THE HERO TRADE: 3D Edition, an exclusive redemption for PLANET DEATH #0 Digital Pinholders.

Working hand-in-hand with the premier 3D comic printing specialist in the western hemisphere and with a little advice from our friend James Cameron, who revolutionized 3D technology with his record-shattering AVATAR film, we’ve successfully generated a 3D comic book, so life-like that you’ll be reaching out to try and grab hold of the art as it pops off the page.

With this mind-blowing new technology, we’re dragging NYT bestselling writer Matt Kindt (BRZRKR) and world-renowned artist David Lapham’s (STRAY BULLETS) modern masterpiece into the Third Dimension with THE HERO TRADE: 3D Edition. Revisit the beginning of the groundbreaking HERO TRADE saga with its landmark first entry, HERO FOR SALE, now in panel-popping 3D. Each copy of this technical marvel comes with your very own set of BAD IDEA exclusive 3D Glasses.

This comic is ONLY available as part of the PLANET DEATH #0 Digital First Customer Pin Redemption offer. No other First Customer Pins will be accepted as part of this exclusive redemption.

We’ll send you your digital PLANET DEATH #0 pin AND a unique non-transferrable code which you can use to redeem this envy-inducing pin-exclusive offer!

That’s one whole week to secure your First Customer Pin.

Blockbuster screenwriter Derek Kolstad, creator and writer of the internationally acclaimed, box office dominating motion picture franchise JOHN WICK, New York Times best-selling writer Robert Venditti (Superman ‘78, Green Lantern), with visionary artist Tomás Giorello (Star Wars, Conan) and ten-time Eisner Award-winner Dave Stewart (Star Wars, Hellboy) have combined forces to bring you this essential first chapter in a groundbreaking new sci-fi epic.

Millions of miles from home, hundreds of ships descend into the stormy atmosphere of a hostile frozen world. On board, an army of resolute men and women brace for the coming assault.

They are an invasion force, on an impossible mission — destroy the devastating enemy weapon garrisoned below. Corporal Scott and his battalion are in the vanguard but the human forces are no match for their brutal alien adversaries. Scott’s battalion is dead within moments. He is its lone survivor. The landing force annihilated, the battle is lost.

Against overwhelming odds, Scott dares the unthinkable — cross behind enemy lines, survive the lethal landscape, evade capture by ruthless enemies, resist natural predators, face human deserters and finish the mission singlehandedly. Locked in his suit of full combat battle armor, sustained only by what he can carry, and driven by Earth’s wrath, Scott must do by himself what an entire army could not.

Destroy the weapon.

Return home.

PLANET DEATH #0 is the must-read lead-in to July’s 40-page prestige format PLANET DEATH #1.