WBCP AND TOP FASHION BRANDS UNVEIL COLLABORATIONS AND COLLECTIONS INSPIRED BY DC’S ICONIC SUPER HERO WONDER WOMAN
As one of the world’s most iconic Super Heroes prepares for her first solo feature film—coming to cinemas worldwide June 2, from Warner Bros. Pictures, Tencent Pictures and Wanda Pictures—Warner Bros. Consumer Products (WBCP), in partnership with DC Entertainment (DCE), celebrates Wonder Woman with an extraordinary collection of trend-driven fashion lines inspired by DC’s Amazon Warrior. From world-renowned fashion house icons to new and emerging designers, to global specialty stores and mass market retailers everywhere, WBCP’s fashion collections’ distinctive styles have been created to reflect that every woman can feel like Wonder Woman in her own right – from the catwalk to the boardroom to the playing field. And with the participation of such lines as Hero Within and Ukonic, there’s something for men of all ages who aspire to feel like Super Heroes, too.
“Wonder Woman has always empowered fans by embodying what it is to be powerful, confident and heroic, while also expressing her grace, compassion and femininity—in her upcoming feature film and for the last 75 years,” said Soo Koo, Warner Bros. Consumer Products’ Chief Creative Officer. “With fashion as a daily form of self-expression, we’re thrilled to bring together some of the most well-known and exciting designers in the world to create a diverse collection of high-end collaborations and street-ready apparel and accessories for fashion devotees, casual shoppers and everyone in between.”
A global cultural touchstone and beloved symbol of empowerment, justice, equality and peace for 75 years, Wonder Woman is inspiring designers from the most coveted fashion houses to lend their talents to benefit the LemLem Foundation, founded by international model and advocate Liya Kebede, whose mission is to improve African women’s lives by promoting access to healthcare and economic opportunities.
Prêt-à-porter pieces from such celebrated designers as Louis Vuitton, Versace, Givenchy, D-Squared, Karl Lagerfeld, Stella McCartney, Kenzo, Lanvin, Roland Mouret, Tommy Hilfiger, Tory Burch, and many more, will be included in this tribute to Wonder Woman, and showcased and auctioned off during an intimate event taking place in Paris, France, on June 7, with all proceeds going to the LemLem Foundation.
“We’re delighted and honored to be working closely with such world-renowned fashion designers to celebrate Wonder Woman and the inspiration she brings to all couture corners of the world for these exclusive collaborations,” Koo added.
An array of designs inspired by Wonder Woman’s unparalleled power, beauty and grace will also be available to the fashion world and fans worldwide as WBCP partners with admired designers and brands to offer up a dynamic lineup of limited-edition collections – from high-end to fast-fashion and everything in between—allowing trendsetters everywhere to channel their inner DC Super Hero.
Collaborations inspired by the effortless style of Wonder Woman, embodied in the film by Gal Gadot, have followed suit, empowering women to take on each day by expressing their own personal style. Collections include the innovative athleisure wear from nuyu, bringing consumers an elevated, luxe and chic performance-fitness line, while Under Armour celebrates Wonder Woman with the roll-out of sleek, high-performance wear for every strong woman.
Men’s style is also celebrated with outerwear collections from high-end labels such as Hero Within designed by influential Comic-Con blogger Tony Kim, emerging brand Ukonic, breaking out in the ecommerce space; to fan-favorite collectibles like New Era, and mass-market licensees including Bioworld, inspiring men of all ages who aspire to feel like Super Heroes, too.
As Wonder Woman is well-known for her iconic silver gauntlets and gold headdress, WBCP has also teamed up with leading accessory and jewelry brands to create fashion-forward bracelets, headbands and more. Nanette Lepore Brand and A Classic Time Watch Co. showcase Wonder Woman’s timelessness with an extravagant watch collection, while Love and Madness offers consumers accessories designed and crafted entirely by women. Contemporary jewelry brand ALEX AND ANI also offers a line of jewelry and highly collectible charm bracelets.
In addition to exclusive boutique stores, WBCP is ensuring accessibility of Wonder Woman-inspired fashion collections all over the world by teaming up with top global and mass market retailers. Best-in-class retail partner GAP continues its global collaboration with WBCP in a capsule collection inspired by the attributes of the iconic DC Super Hero and the film for women, girls, toddlers and babies. Kohl’s will feature an exclusive first-ever DC-inspired Her Universe active wear collection for young women and the young at heart, from juniors to plus sizes. Pop-culture hub Hot Topic brings on a fan-dedicated Her Universe apparel collection in-stores and online – designed for fans by fans – as Her Universe assembled the unique creative team behind this DC Super Hero-inspired collection through a unique design contest held at last year’s International Comic-Con in San Diego; as well as the online retail store for Torrid, which will also have the WW collection in plus sizes. WBCP has also partnered with elite partners, including Mauritius, with its fierce leather jacket collection, from biker jackets to suede and metallic jackets and more; and boutique stores such as Ron Robinson at Fred Segal offering a nuyu-inspired vignette; and Kyle by Alene Too, which will feature a Wonder Woman-themed array of apparel and accessories from established and emerging designers, including a collection of never-before-seen designs from up-and-coming designers that will be featured in the store.
Whether in action or at rest, fans everywhere can channel their inner Wonder Woman in film-inspired apparel and accessories, sleepwear and daywear, jewelry and so much more. Unique style-seekers can also capture exclusive items from HSN as the leading entertainment and lifestyle retailer offers its devoted customers and Wonder Woman fans a unique collection of apparel and accessories, jewelry, personal care products and more, including a special collection exclusive to this collaboration from Benefit Cosmetics with a five-piece unique set, and inspired accessory pieces from American whimsical designer Betsey Johnson. The collection will launch on HSN on June 1 at 9 p.m. EDT, marking HSN’s first-ever partnership with Warner Bros. Consumer Products as part of a strategic alliance to elevate awareness surrounding the film’s release while introducing new collections that inspire fans.
WBCP is thrilled to be able to collaborate with all of our retail and licensing partners to create Wonder Woman-inspired fashion statements that support the Amazon Warrior’s strength, beauty and grace, empowering fans and fashion around the world.https://www.firstcomicsnews.com/wbcp-and-top-fashion-brands-unveil-collaborations-and-collections-inspired-by-dcs-iconic-super-hero-wonder-woman/https://www.firstcomicsnews.com/wp-content/uploads/2016/11/Wonder-Woman-logo-600x257.pnghttps://www.firstcomicsnews.com/wp-content/uploads/2016/11/Wonder-Woman-logo-150x64.pngNews